Exclusive content to learn more about the Lacoste spirit and know-how.

ELEGANT MOVES

ELEGANT MOVES

What to wear at a festival

You can dress for a festival and still be chic. Your presence alone will lend a touch of the French Riviera – a sunny joie de vivre, a summery elegance inspired by the 1960s.

For him, the Riviera polo teamed with bleached jeans and casual sneakers to complete the look. The polo in ice cotton piqué will ensure you look and feel cool, despite the heat. Developed by René Lacoste himself to cope with the sweltering temperatures of the American tournaments, it’s as light and airy as a tennis net.

For her, the polo takes the form of a long dress, worn with flat sandals on the feet and retro shades balanced on the nose for an elegant twist on the look. Stand out from the crowd in style.

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PLAY IT COLOURFUL

PLAY IT COLOURFUL

The art of mixing prints

Mix and remix. Lacoste L!ve and Opening Ceremony have collaborated on a second collection.

Inspired by Lacoste’s archives and redesigned by the explosively creative label, this joint wardrobe is all about prints. Every pairing is permitted; all combinations are winners.

Like here, for example, with the Lacoste name emblazoned across sky blue jeans, worn with an outlined scale-motif tee in sand yellow. Lacoste L!ve x Opening Ceremony – it’s a match.

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CROCODILE DANDY

CROCODILE DANDY

Hats off to Roland Garros

You’ve arrived! You parade conspicuously between the Philippe Chatrier and Suzanne Lenglen courts.

Here, it’s mandatory to wear a hat, whether it's a baseball cap, a bob hat or a flat cap – choose the coverage that suits you best. Most importantly, it will prevent sunstroke. It will also let you punctuate the highlights of the match with elegance. So, when the players enter the court, raise it in respect. May the best wo/man win!

Lift it again to hail the first winning return of serve. And again, for the match point, in honour of both the winner and their opponent. In tennis, good sportsmanship is always the champion.

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PLAY IT LIKE RENÉ

PLAY IT LIKE RENÉ

The tennis ball machine

René Lacoste was always a perfectionist. The secret behind his powerful and perfectly controlled game was hours of training, with or without an opponent.

In 1927, already celebrated for his back hand, the “Crocodile” wanted to improve his smash. An insatiable inventor, he designed the first hand-cranked tennis ball machine.

The balls kept coming, and Lacoste was ready for them, racket in hands. It was a masterstroke, at the age of just 23.

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